Assess his impressions of the main product The manager then interacts with the leads. Further work continues with the lead who has shown interest in purchasing.
Qualification Assess his impressions of the main product
This stage is dedicated to checking the lead for compliance with the parameters of the target audience and its readiness to make a deal.
Let’s consider this example. A person left his job function email list contact phone number on the page, by which a manager contacts him. The details that interested the potential client in the offered product are clarified. The most optimal price that the consumer is willing to pay is determined. The closest analogues from competitors are found out.
The collected responses will allow you to assess the prospects for further work with the lead.
Growing up
For example, a manager communicates with a person via email correspondence. Outgoing emails may contain:
- greetings, thanks, links to useful materials;
- advice on choosing a specific product;
- answers to frequently asked questions;
- success stories of existing clients;
- invitations to events.
Turning a Lead into a Client
This stage is dedicated to motivating a person to perform a target action.
As part of this work, the details of the commercial what’s in my profile: typical mistakes when running Instagram A positive result is the conclusion of a deal with the signing of an agreement.
After-sales support
Interaction with the client continues after the latter has purchased the product. This is necessary to ensure that the current buyer becomes a regular one.
For example, after a purchase, the client receives a thank-you letter from the manager with an offer to purchase additional goods or services at a significant discount.Maintaining good relationships with customers motivates them to come back for purchases again and again.
Why Work with Leads in Sales
Above we have discussed what leads in sales are executive list in simple terms. How to make money interacting with this audience?This work, called “warming up”, includes several marketing activities.