The its time to create a content strategy for your blog. What does that mean Think of it as a vision and plan for your blog. It starts with the picture of your ideal customer that you defined in the last step. Give that person a name and a face and describe them in as much detail as you can. Think about what that person wants to know about what problems they want to overcome and how you can be of service. Then create a list of keywords that this person might search for online and use these keywords to inform the posts you write.
Purely for SEO purposes but to write
Content on subjects that your target customer will search for discover enjoy and share. The plan you create for your blog Cuba Business Email List should fit in with your overall marketing strategy. For more see the following posts What Is Content Marketing Andrew Blackman Feb How to Write a Lean Marketing Plan Detailed Example Celine CX Roque Feb How to Define Your Core Brand Values And Why You Should Julia Melymbrose Mar Build an Authority Blog That Will Engage With Your Target.
Audience Tom Ewer Aug Creating a Successful
Authority Blog A Complete Guide to Branding Tom Ewer Aug Now think about the frequency of the posts. Of course its good to write frequently but blogging can be timeconsuming and its better to Hong Kong Phone Number write a great post once a month than to throw filler content up there every day. Be realistic and create a schedule that you can stick to. Of course you dont have to write all the posts yourself. You could assign a staff member to be responsible for the blog or have several employees contribute their own posts. You might even invite contributions from outside the company If you.
