We understand that clients have unique insights into their businesses

Trust is a two-way street. We understand that clients have unique insights into their businesses. They also may have had prior experience with their digital marketing. This is why we actually look at our relationships with our clients as a collaboration. While we do want clients to trust us. We know that no one understands …

You hir your digital marketing partner for a reason

You hir your digital marketing partner for a reason Think back to when you vett the digital marketing agencies. What made you choose the one you decid to work with? If you’re like most clients. You chose them because you believ they’d do the best job for your nes. There had to have been something …

Marketing and sales do have the ability

That being said.  and sales do have the ability to enhance each other. But only if both departments are well establish. They both ne to have clear purposes and objectives. Once they can stand on their own and are productive within their specific roles. They can find ways to collaborate with each other. Here’s how …

Companies often like sales and marketing together in joint roles

Companies often like sales and marketing together in joint roles. Especially in the upper leadership. We often seen titles like “director of sales and marketing” or “vp of sales and marketing”. However. It has been our experience that most of these roles are muddl. In trying to combine them. This causes one or the other …

News From Google: Amp Stories Are Arriving

News from google: amp stories are arriving google. Corporate storytelling google also introduces stories google also likes the visual. Which with amp stories follows the experience of snapchat. The first social network to launch stories. Then followe by instagram and facebook! The announcement was made by google on february 13th on the occasion of the …

Online Advertising and Traditional Advertising

Online advertising and traditional advertising: differences why not invest in online advertising? How to choose between the two types of advertising? Is online advertising better or advertising via traditional channels? Depends! It’s difficult to give a one-size-fits-all answer. Online advertising works quite well. But even what we define as traditional still brings good results. In …

Search Surpasses Social Networks in Providing Visibility

Search surpasses social networks in providing visibility on the web brand. Business. Digital is the main source of traffic for a website search or social? It would be natural to answer that social networks are the main tool for having great visibility on the web . Because social networks have been the main sources of …

Website or Facebook Page? Why Not Both

Website or facebook page? Why not both? Digital. Web can the facebook page replace the website? Website or facebook page is a very recurring question that many of our customers ask us! Let’s immeiately clarify that a facebook page cannot replace the website . Because it is a tool that “Works” in parallel with the …

Device Type and Email Client

Sample bounce stats sample bounce stats a breakdown of bounces per email campaign can be reporte within your email service provider. You can even find out which email addresses bounce and amend or remove them accordingly. Email forwarding the rate at which your subscribers share and forward your emails to their own contacts is a …

Time Spent Engaging With Email Content

You can analyze these factors as well as making sure that: your subscriber lists are segmente properly to ensure that you’re targeting users with the most relevant email content possible your subscriber data is cleanse regularly to ensure old or inaccurate email re-engagement campaigns are carrie out for unqualifie leads who are more likely to …

Subscriber List Activity

These are the insights that can really help you to adjust and optimize your email marketing efforts. Sample email metrics sample email metrics comprehensive reports on your open and click through rates can be accesse via your email service provider (at the digital marketing institute. We’re fans of mailchimp). Conversion rate a logical progression from …