What could be difficult in promoting a page on Instagram? It would seem that you write posts, find stock images, make polls in Stories with gifs – and that’s it, the profile is growing. Alas, but the reality is that today you have to try hard to choose effective tools for promotion for the development of a business profile.
Let’s talk about how not to repeat other whatsapp data people’s mistakes.
TOP 5 Mistakes in Running a Business Profile on Instagram
There is no uniform style in the visuals
When there is trouble with visuals on Instagram, no promotion tools will help. Here are the most common problems:
- The visual does not correspond to the corporate style at all. There is nothing wrong if the entrepreneur only has an online store on Instagram and does not yet have a ready-made corporate style. But when a company has one style on the website, another on VKontakte and a third on Instagram – this worsens the promotion of the brand.
How should it be? If you have a corporate style, stick big idea for business: a formula that helps sell to it on Instagram. If you can’t adapt it yourself, we recommend hiring a designer for a project or one-time work. A unified style will promote brand recognition and user loyalty.
- The visual is published in a disjointed manner and changes depending on the product or the entrepreneur’s mood. The light and background, the processing on each image are completely different.
How should it be? If the first two points are still cyprus business directory acceptable, then photo processing should be in one style. It often helps to save not very successful shots or “revive” old ones. In addition, competent image processing can eliminate unsuitable light or background. Don’t know how to do it yourself? Hire a retoucher or photographer.