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In today’s digital age, where customers are inundated with an overwhelming amount of information, personalization has become the key to capturing their attention and fostering meaningful relationships. One of the most effective ways to achieve this is by harnessing behavioral data to tailor email content. By understanding and utilizing the insights derived from a recipient’s …

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The subject line is the first thing your email recipient will see, so it’s important to make sure it’s attention-grabbing and creates a sense of urgency. If your subject line doesn’t do this, your email is likely to be ignored. There are a few key things you can do to write email subject lines that …

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